If you are reading this then you probably want to compare your statistics to others so you ask yourself a simple question which is “How many likes does the average person get on Facebook?”. Comparing yourself to others can give you the overall idea of whether you are doing things wrong or good. Everyone wants to be above the average but before that, we need to know where is our place in all of it, and comparing to others is a great method.
For that, we have prepared the statistics from many Facebook accounts, and social forums to give you the most accurate answer, but unfortunately, it can be complicated due to the place you are living and the people who follow your profile. So if you wonder what is the average number of likes on Facebook we’ve got your answer: The average person on Facebook gets about 60 likes per post.
People from the United States get a bit higher amount of likes on average and that number is around 70 likes per post, and people from Europe get around 45 likes per post. There are thousands of Facebook accounts that are getting 0 likes, and they are lowering the average number a lot. Also, the average should be scoped to your country and audience to give you a real comparison. We will explain it in the detail in a moment so stay with us!
Should I compare myself to others on Facebook?
Comparing yourself to others can make you feel sad, but that won’t be the “comparison” itself that made you sad, but it will be the outcome of your comparison. Because if the result of the comparison is very bad then that makes you sad. Comparing is hard and you need to be prepared for the worst outcome.
Comparing ourselves to others can give us the information necessary to make our future decisions better. That is a quick way for us to improve some aspects of our lives because we can take the results of other people and see how we are doing in comparison to that. Check if we are above the average and if we are below, or what should we improve. And the most important factor of comparison is the average amount of likes on Facebook or any other platform, so let us explain this phenomenon.
What is the average number of likes on Facebook?
We did mention it above but the answer is not that simple because your average number of likes on Facebook depends on a few factors like the place you live, or the people who follow your Facebook account, and if you think about Facebook fan pages then your audience can be from all around the globe. That’s why we were forced to do research and find different numbers for different types of people.
And based on our study we came up with 3 different numbers based on the country and people who follow your Facebook account, also the numbers are shown based on the post or photos that you publish on that platform. The average person on Facebook gets about 60 likes per post or photo, and this number is based on people from all over the globe. People from the United States get a bit higher average number of likes on Facebook and that number is around 70 likes per post, and people from Europe get around 45 likes per post or photo.
What average amount of likes on Facebook should I get?
Many people ask the same question about Facebook likes and that is “How many likes should I be getting on Facebook?” because they feel like they are falling behind others. If you want to improve your own account on Facebook then you need to gather only the results that are related to your case. For example, you should look at accounts that are targeting the same niche as you do, and also the same audience. Otherwise, the date can be misleading and give you false results.
Things that you should be similar to your Facebook account:
- Targeted audience’s age
- Targeted audience’s country or state
- Type of content that you are posting
- How much work they are putting into the content creation
- How often they are posting
- Number of followers
- Number of friends tent_38 - incontent_38 -->
If you are sure that your account and the other account that you will be comparing yourself to are similarly based on those aspects above, then the result should give you real information about what you are doing wrong, and what to improve to get better results.
Getting false results can lead you to wrong conclusions and even worsen your current situation, that is why it is important to think twice before you start to compare. If you are going to compare your account with another that is not similar to yours it will give you a lot of headaches and problems to solve. On Facebook, you should be getting on average 10 likes per every 100 followers, but that number can vary a lot based on factors like how often you post, or how good is your content.
For example, if your audience is mostly women around 30 years old from the USA and also you are posting daily content then your Facebook account should get more likes than a person who’s targeting men in Australia that are around 50 years old, with only 1 post per week.
How can I compare my Facebook account with others?
First, you should check Facebook accounts that are similar to yours. Find about 10 of them and write something in your excel or use anything else that will let you write down the statistics. The statistics that should matter for your comparison:
- Date of the first post
- Number of posts published
- Recent likes number on a single post
- Recent comment number on a single post
- Number of followers
- How often do they publish content
Those are the 6 things that are the most important aspects of every Facebook account, that way you will be able to see if you are ahead of the curve.
In Conclusion – How many likes does the average person get on Facebook?
As you could see the average number of likes on Facebook that you should get is based on many factors and it is hard to predict it. If you are worried about “How many likes should I be getting on Facebook” then don’t worry because getting a lower amount of likes than others doesn’t make you a worse person, it simply means that people you are comparing yourself with have probably more friends or followers.
Comparison is a great method to get some intel on your competition, but you need to be ready to face the sad truth or maybe you are well ahead of the other influencers. Anyway, it is good to check it out!
Hope that our data was helpful and gave you the overall example of “How many likes does the average person get on Facebook”, but if unfortunately, you don’t have as many likes as your completion then you need to check out our new article “How Many Likes To Go Viral? – (Tips For Beginners)“.